Running your business
The everyday work of an online business: pricing your products, managing stock, writing policies, photographing products and packing orders.
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Running your business
How to write a return and refund policy for your online store (India)
A good returns policy says clearly what can be returned, within how many days, in what condition, who pays for the return, and how and when the refund is paid. In India you must disclose it, and you cannot refuse returns for defective, deficient, spurious, not-as-described or late items.
Saurabh Shah 8 min read
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Running your business
How to take product photos with your phone: a cheap home setup that looks professional
Use soft window light, a plain white background, a steady phone and the same setup every time. Shoot a clean front view, close-ups, a photo that shows size, and one in use. Keep images large, sharp and free of watermarks.
Saurabh Shah 7 min read
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Running your business
How to price your products: a simple method for small businesses, with worked examples
Start from the full cost of one order, not just the product cost: packaging, delivery, payment fees, returns and marketing. Add the margin you need, then check the price against competitors and what customers value. Never sell above MRP.
Saurabh Shah 7 min read
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Running your business
How to manage inventory for a small business: simple methods, formulas and a weekly routine
Track every product's stock in one place, set a reorder point for each fast seller, keep a little safety stock, count your most valuable items most often, and sell food by expiry date first. A short weekly routine catches errors earlier than one big yearly count.
Saurabh Shah 7 min read
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