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All Categories Product Management Collections - Create Product Groups

Collections - Create Product Groups

Written by Saurabh
Updated 2 weeks ago

What is a Collection?

A Collection is a curated group of products that you display together on a dedicated page in your store. Think of it like a custom shelf or section, you decide which products appear together and what the collection is called.

Collections help customers discover products faster, make seasonal promotions easier, improve store navigation, and create dedicated landing pages for marketing campaigns.

For example:

  • Healthy Snacks Under ₹100
  • New Arrivals – June 2026
  • Protein-Rich Products
  • Bestsellers
  • Diwali Gift Hampers

Each collection gets its own URL (for example, yourstore.com/collection/healthy-snacks) that you can share anywhere, WhatsApp, Instagram, Google Ads, Meta Ads, email campaigns, QR codes, or anywhere else online.

Note: Products are not copied into a collection. A collection simply groups your existing products. If you update a product, those changes automatically appear everywhere that product is used.


Who Can Use Collections?

Collections are available to Admin and Staffs. You can create and manage them from:

Admin Panel → Collections

Customers browse your collections directly from your website or app, where they can filter and sort products without leaving the page.


Creating a Collection

  1. Go to Admin Panel → Collections
  2. Click Add New Collection
  3. Fill in the collection details:

Basic Information

  • Title – The name of your collection (for example, Healthy Snacks)
  • Slug – The collection URL (automatically generated but editable)
  • Description – A rich-text description shown on the collection page

Banner Media

You can upload separate media for desktop and mobile devices.

  • Desktop Banner Image
  • Mobile Banner Image
  • Desktop Banner Video
  • Mobile Banner Video

SEO

  • SEO Title
  • SEO Description
  • SEO Image

These help your collection appear better in search engines like Google.

Collection Type

Choose one:

  • Manual
  • Automatic

(Explained below.)

Status

  • Active
  • Inactive

Inactive collections remain hidden from customers until you're ready to publish them.

  1. Click Save.

Your collection is immediately ready to use. If its status is Active, customers can access it right away.


Manual vs Automatic Collections

Manual Collection

A manual collection lets you choose exactly which products belong in the collection.

You add and remove products yourself whenever needed.

Best for

  • Featured products
  • Gift hampers
  • Seasonal promotions
  • Curated product lists
  • Editor's picks

How it works

After creating the collection, simply search your product catalog and add products one by one.


Automatic Collection

Automatic collections manage themselves.

Instead of manually selecting products, you define one or more rules. The collection will automatically include both your existing products and any future products that match those rules.

Whenever a product starts matching the rules, it is automatically added.

Whenever it no longer matches, it is automatically removed.

Best for

  • All products in a category
  • Products under a certain price
  • Products with specific attributes
  • Bestselling categories
  • New arrivals
  • Promotional collections

Automatic Collection Rules

You can build one or more rules for your collection.

First choose whether products must match:

  • All conditions
  • Any condition

All Conditions

A product must satisfy every rule before it appears in the collection.

Example

Category = Snacks

AND

Price < ₹100

Only snack products priced under ₹100 will be included.


Any Condition

A product only needs to satisfy one of the rules.

Example

Category = Snacks

OR

Category = Beverages

Products from either category will be included.


Available Rule Types

Rule What it checks
Product Title Product name
Product Category Product category
Product Price Selling price
Inventory Stock Current inventory quantity
Product Attributes Product attributes such as Weight, Size, Calories, Brand, etc.

Practical Examples

Example 1 – Healthy Snacks

Category = Snacks

AND

Price < ₹100

Only snack products priced below ₹100 appear.


Example 2 – Protein Products

Attribute: Protein

contains

High

Products with a matching attribute are automatically added.


Example 3 – Low Stock Products

Inventory Stock

less than

10

Products with fewer than 10 items remaining automatically become part of the collection.


Example 4 – Summer Collection

Product Title

contains

Summer

Any current or future product whose title contains "Summer" will automatically appear.


Collection Filters & Sorting

When customers visit a collection page, they can:

  • Filter products using attributes such as Size, Weight, Brand, Color, Calories, Shelf Life, or any other filterable attribute

  • Sort products by:

    • Relevance
    • Price: Low to High
    • Price: High to Low

Filter options are generated automatically based on the products inside the collection.

Only product attributes marked as Filterable are shown as filters.

Managing Filterable Attributes

Go to:

Admin Panel → Settings → Product Attributes

Each attribute includes a Filterable toggle.

Disable this option for attributes you don't want customers to use for filtering.


Using Collection Pages

Every collection has its own dedicated page.

Example:

yourstore.com/collection/healthy-snacks

Because every collection has its own page, you can use collections as landing pages for promotions, advertisements, seasonal campaigns, and search engine optimization.


Collections can be linked from almost anywhere.

Inside Your Store

Location Usage
Homepage Builder Link banners, buttons, or featured sections to a collection
Navigation Menu Add collections to your main navigation
Footer Links Link collections from your footer
Promotional Banners Send customers directly to a collection
Custom Pages Link collections anywhere inside your website

Outside Your Store

Collections are perfect landing pages for:

  • WhatsApp
  • Instagram
  • Facebook
  • Google Ads
  • Meta Ads
  • Email campaigns
  • QR Codes
  • SMS campaigns
  • Blog articles

Simply share the collection URL.

Example:

yourstore.com/collection/healthy-snacks

Linking Collections in Custom HTML

If you're using Custom HTML anywhere in your store, you can link directly to a collection.

Example:

<a href="/collection/healthy-snacks">
    Shop Healthy Snacks →
</a>

Replace healthy-snacks with your own collection slug.


Frequently Asked Questions

Can the same product belong to multiple collections?

Yes.

A product can appear in any number of collections without being duplicated.


What happens if I update a product?

The product updates everywhere automatically, including every collection where it appears.


What happens if I delete a collection?

Only the collection is removed.

Your products remain unchanged.


Can I change a collection from Manual to Automatic later?

Yes.

You can switch between Manual and Automatic collections whenever needed.


Do inactive collections appear to customers?

No.

Inactive collections remain hidden until you activate them.


Are collection pages indexed by Google?

Yes.

Collections include SEO fields and have their own URLs, making them useful for organic search traffic and advertising campaigns.


Best Practices

  • Use short, readable slugs such as new-arrivals or healthy-snacks.
  • Write a meaningful SEO title and description for every collection.
  • Add desktop and mobile banners for a more professional appearance.
  • Use Automatic collections whenever products can be grouped by rules.
  • Use Manual collections for curated promotions and featured products.
  • Keep inactive collections unpublished until you're ready to launch them.
  • Create dedicated collections for marketing campaigns instead of sending customers to your homepage.
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